YASOU skin care
YASOU is a luxe wellness skin care line that is Greek-inspired, natural, contains certified organics, plant-based, vegan, gluten-free, unisex, Leaping Bunny certified, female-owned and made in Chicago / USA. We source our ingredients from the best growers, producers, and suppliers in the U.S., working as local as possible.
Theodora Ntovas, Founder
When I was a young girl I lived and visited Greece often- lucky me! My mother’s parents were mountain farmers from a small village called Archia Feneos in the Peloponnese region near Corinth, Greece. My father’s parent’s lived in Athens. When living in Greece I remember either being in the mountains-where I experienced “old world” culture or in Athens where we were always by the sea. Being near the sea, is very important to Greek people it’s how they live and part of who they are. These experiences shaped my spirituality and love for nature, animals, water, good food, and the respect for all living things.
My grandparents lived off their land and cooked with the freshest ingredients, vegetables, oils, meat and fish. Both of my grandmothers made their own health and beauty remedies from local flowers, indigenous plants and organic beeswax or propolis. My mother continued to follow these practices and shared them with me.
YASOU was created as a way to reconnect with my Greek heritage. What I couldn't bottle in the YASOU skin care line was the salt-scented sea that surrounded them, but it's inspirations are here. Our skin care products are water-based with certified organic oils and our exclusive Calityl-O Complex. Our goal is to combine medicinal with luxury and change what luxe means in today's green beauty era by uniting old world quality with new world science, bringing you this luxe wellness, Greek-inspired skin care line.